Website Promotion - 7 Easy Ways to Successfully Promote Your Website
The idea of having a popular income producing website appeals to many people. However, it is not uncommon to spend many hours, days, weeks or months creating the perfect website, just to have it sit there unnoticed and unused.
Some might think, "if you build it they will come", but, sadly, the internet does not work that way. You have to find the people that you want to visit your site, and entice them to come.
You have to promote your website.
It may take some time to build your site's readership, but if you provide a good product or useful information it should not be difficult to get the ball rolling. Once you get comfortable with the different methods available to advertise and promote your site, it will become like second nature.
Here are 7 easy ways to successfully promote your website.
1- Solo ads are emails that you create and send to an email address list to attract visitors to your website. Of course the email will tell the reader all about how great your website is and provide the link to the site. If you don't have a list of people to mail to, it is easy to find vendors with huge email lists who are eager for you to use their lists for a small price. To find them, simply google 'solo ads' and you will find all the vendors that you need. I am looking at one right now that says 'Solo Ads for 2 Bucks'. Easy.
2- There are also services like AdMinder which will guarantee to send thousands and thousands of visitors to your site for a fee. All you have to do is provide them with your website address and they will do the rest. This is a great service because you always know how many people will actually see your site. Simple.
3- Google AdWords is a service that allows you to create your own small text ads that have a short heading and description. When people go to Google and enter a search phrase, the page that is displayed has two types of information on it. The middle section of the page has descriptions of websites that have been optimized to appear on the page for the search phrase that was entered. At the top of the page and on the right side of the page, you will almost always see paid Google AdWords ads. This is where your ad will appear for the particular search phrases (keywords) that you choose to pay for. When the person doing the search enters one of your keywords as the search criteria, your ad will appear. If your ad is clicked, your website will appear and you will be charged a fee. This type of advertising is called pay-per-click advertising. Depending on the popularity of the keyword, you could pay anywhere between 2 cents and 2 dollars or more each time someone clicks on your ad. You will be able to set a maximum amount that you are willing to pay per click and per day. There is a science to getting this right (and not paying too much), but you can give it a try if you like. There is plenty of help on the Google site to guide you.
4- Writing articles is a great way to promote your website. Just write a few paragraphs about what you have to offer and submit the article to several article directories. Don't worry about writing the best article in the world. As with anything else, you will improve with practice. Just get started.
5- Here is a way to not only get people to your site, but gather email addresses as well. A site called GetResponse offers you a guaranteed number of email address leads. All you have to do is pay for the number of leads that you want and provide your website email address. That's it. Over a short period of time, using various techniques, like pop-under pages, they will send leads to your inbox. You can keep track of the number of leads on the campaign stats page they provide. On their website, go to the bottom under 'More Services' and click on 'Email Marketing Leads'.
6- An interesting way to get free visitors to your site is to join a traffic exchange. There are dozens of them out there, but TrafficSwarm is one of the better ones that I have seen. You sign up and provide your link, and you get a number of credits, say 100, to start with. Each credit is a guaranteed visitor. To earn more credits, you can view the sites of the other members. You can even choose what types of sites you want to view. If you don't have time to surf, you have the option to pay for credits, and they offer a 'Pro' membership that provides thousands of credits each month plus other benefits. TrafficSwarm has too many features to describe here, so I recommend visiting their site.
7- Last but not least are Ezine ads. An Ezine is a web-based magazine. There are thousands of Ezines out there, and probably all of them provide ad space. The cost and types of ads offered vary by publication, but generally you can find free ads and buy text ads, banner ads, and button ads. AdLandPro is one place that I advertise, but you can go to Google and enter 'Ezine advertising', and you will find more Ezines than you can ever visit.
Well that's it. 7 easy ways to successfully promote your website! Use these tips and you will be well on your way towards getting the results that you want for your website and your business.
Here are some resources to get you started right away:
Adminder: Guaranteed Visitors
GetResponse: Guaranteed Leads
AdLandPro: Ezine Advertising
TrafficSwarm: Traffic Generation
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Article Source: http://EzineArticles.com/?expert=George_E_White
By George E White